21 Best Resources on SEO (Updated for 2017)
The game of SEO seems to change every few months. Google, the King of all search engines, updates their algorithms so frequently that it's challenging for marketers to keep up with these changes. Some elements of SEO, however, remain consistent.
The following 21 resources on SEO, or Search Engine Optimization, can help you understand the basics of SEO that remain the same while keep up with the seemingly never-ending Google updates.
Best Books on SEO
Although some may think that books are not the best way to learn about a highly dynamic topic such as SEO, I would still argue otherwise. Books usually provide a more systematic and organized way to teach about complex subjects such as Search Engine Optimization.
Here are my favorite books on SEO:
By Jason McDonald
This book didn't become the highest rated SEO book on the internet by accident. Many SEO experts and beginners choose this book because:
It provides up-to-date coverage of Google's Penguin, Panda, Semantic Search, Mobile and even Local algorithm updates.
It has tons of free SEO Tools - includes access to Jason's SEO Toolbook.
It includes worksheets and videos to guide you from SEO novice to SEO expert.
It contains complete coverage of 'On Page' and 'Off Page' SEO, the 'new' content marketing, blogging, link-building and every other esoteric technical tactic.
This book is built upon Dr. Jason McDonald's years of real experience, and his teaching methodology in his classes in the San Francisco Bay Area, including Stanford University's Continuing Studies program. It's in-depth, and supported by facts and real experience.
By Adam Clarke
SEO 2016 walks you through all major Google updates and how to use them to your advantage. It also reveals industry secrets about staying ahead of Google's algorithm, and what potential Google changes may be coming up in 2016.
Discover powerful link building techniques experts use to get top rankings and generate massive traffic.
You will also discover:
Important SEO concepts, from beginner to advanced.
Sneaky tricks to get local businesses ranking high with local SEO.
How to find "money" keywords that will send customers to your site.
Six insider sources to get expert SEO or Internet marketing advice worth thousands of dollars, for free.
25+ little-known but powerful search engine optimization tools top Internet marketing experts use.
Steps to recover from problems caused by Google updates.
The inner mechanics of Google's algorithm, and how to use them to rank your site at the top.
Potential updates coming up in 2016 and 2017.
By Grant Kenn