The Ultimate Podcasting Resources

Podcasting is a relatively new medium to distribute audio content. Podcasts are a lot like radio programs, but listeners can listen to them at any time. Today, anyone with a microphone can produce a podcast. Podcast is quickly replacing radio for people to get their news and information.

In this post, you will see how podcasters are making thousands of dollars per episode talking about what they love (Top Earning Podcasts), discover the best books on podcasting, and find free podcasting guides and paid podcasting courses. By the end, you will be armed with the best information and guidance to start your very own podcast!

Top Earning Podcasts

Get inspired by the top earning podcasts in the market. Although they are now highly influential, they all started with one person talking into a microphone. They achieved amazing success because they never stopped producing great content that people love hearing, and they are now among the most lucrative shows on the podcasting platform.

1. This American Life

Revenue: $50,000 per episode

Listeners: 2.2 million downloads per episode

The American Live podcast, also known as TAL, is a weekly hour-long podcast hosted by Ira Glass and produced by WBES. The broadcast tackles weekly “themes” wherein the host and his guests discuss topics related to each theme. Themes are usually centered on story-telling and sharing experiences, but there is a journalistic feel to the show, with each one featuring at least one essay, a memoir, various non-fictional accounts, and some file footage. The show debuted in 1995 as a radio station program, which has since evolved into the biggest selling podcast on the internet. The show now hosts a website where it archives the hundreds of shows they have broadcast over the years, which are all available for download.

 

2. This Week in Tech

Revenue: $50,000 per episode

Listeners: 500,000 downloads per episode

This Week in Tech, more commonly referred to as "TWIT," is by far the highest earning podcast in the world, bringing in an estimated $50,000 per episode (as the name implies, it's a weekly show). As if that wasn't impressive enough, in 2013 alone, the TWIT.tv network grossed close to $8 million dollars across all the various shows, platforms, and live events. TWIT is hosted by tech enthusiast Leo Laporte, The show discusses current events in the technology and consumer electronic worlds. Leo frequently welcomes high profile tech guests including Apple's Steve Wozniak, John Hodgman, Kevin Rose, and more.

 

3. Shane and Friends (iTunes | SoundCloud)

Revenue: $15,250 per episode ($4500 for the 20 second pre-roll, $6250 for the 60 second mid-roll and $4500 for the 20 second post-roll)

Listeners: 250,000 downloads per episode

These YouTube stars are everywhere! I've never actually even heard of this podcast. Yet every other week, Shane Dawson jokes around with his friends about all things funny in the world. Shane has 6 million YouTube subscribers and over 1 billion video views. He also has one of the highest earnings among all the YouTube stars in the world, pulling in $1 million from his channel alone. His podcast is an extension of his YouTube success, and it has proven to be yet another online triumph.

 

4. WTF with Marc Maron

Revenue: $14,640 per episode ($4320 for the 20 second pre-roll, $6000 for the 60 second mid-roll and $4320 for the 20 second post-roll)

Listeners: 250,000 downloads per episode

WTF with Marc Maron is a bi-weekly podcast that is hosted by stand-up comedian Marc Maron. The show is made up of interviews that he conducts with his fellow comedians and comedy writers. But in recent years, he has expanded his genre to interview personalities in the entertainment business as well. His podcast is among the most well received podcasts on the internet, garnering positive reviews from various publications, including the New York Times. Maron’s guests have included famous people like Louis C.K., Garry Marshall. Sacha Baron Cohen, Judd Apatow, and President Barack Obama.

 

5. The Adam Carolla Show

Revenue: $14,500 per episode

Listeners: 250,000 downloads per episode

Adam Carolla is a comedian and host who is best known as the co-host of Jimmy Kimmel in the classic defunct show entitled The Man Show. And while Kimmel has moved on to become a successful late night TV talk show host, Carolla translated his talents into a bestselling podcast. The Adam Carolla Show is an extension of the antics that he used to pull during the show with Kimmel and on his radio show KLSX. Carolla flourished with his podcast, and as he no longer answered to the FCC, he was able to let loose and talk about anything under the sun (including hilarious profanity riddles rants). Carolla frequently interviews guests and hosts some series regulars (David Alan Grier, Dana Gould, and Greg Fitzsimmons, among others) about any topic he deems worthy.

 

6. The Bill Simmons Podcast (Formerly ESPN: The B.S. Report with Bill Simmons)

Revenue: $14,000 per episode

Listeners: 250,000 downloads per episode

Bill Simmons, also dubbed the "Sports Guy," is a sports analyst and former TV host with ESPN. Simmons hosted The BS Report, one of the most popular sports podcasts during his time with the sports network. He has since parted ways with ESPN, but he now hosts his own podcast called The Bill Simmons Podcast on SoundCloud. Simmons is an avid sports enthusiast but he is also well known among sports circles for not being shy about expressing his love for his beloved New England Sports Franchises namely the Celtics, the Patriots, and the Red Sox.

 

7. StarTalk Radio

Revenue: $13,725 per episode

Listeners: 225,000 downloads per episode

Neil deGrasse Tyson has bridged the gap between hard science and mainstream media. His appearance on the scene has made him the face of astrophysics and cosmic studies and placed the topic securely in pop culture. His podcast StarTalk explores different kinds of ideas, including but not limited to space travel, extraterrestrial life, and the role of science in our lives and on this earth. Each week, Tyson welcomes a guest as they talk about different aspects of science and how it relates to other subjects in their life. Guests on StarTalk range from celebrities, comedians, and other special people.

 

8. Smart Passive Income Podcast With Pat Flynn

Revenue: $10,000+ per month

Listeners: unknown

The Smart Passive Income Podcast with Pat Flynn teaches its listeners about the many strategies and tips about running an online business and making it a source of passive income. Passive income, as described by Flynn, is income that is gained through a business or pursuit that does not need a lot of effort and management. Case in point, his website, his blog, and his podcast are all parts of his own personal passive income business. Flynn launched into his second career with online entrepreneurship as a backup plan after being a victim of the famed financial crisis in 2008.

 

9. The Joe Rogan Experience

Revenue: $11,000 per episode

Listeners: 180,000 downloads per episode

The Joe Rogan Experience podcast is an interview show hosted by UFC color commentator, actor, and comedian Joe Rogan. Rogan welcomes guests that range from MMA instructors, musicians, actors, comedians, authors, and various other artists in different industries. They talk about several different topics including trending events, and several aspects of their life and their business. The Joe Rogan Experience won as Best Comedy Podcast in iTunes 2012. Listeners can also avail of the videocast, which is broadcast live simultaneously on Ustream. The podcast is also broadcasted on Sirius XM on the Virus channel on Sundays at 5:00 AM and 6:00 PM ET and Saturdays at Noon ET.

 

10. Comedy Bang Bang (Earwolf | iTunes)

Revenue: $10,675 per episode

Listeners: 175,000 downloads per episode

Scott Aukerman hosts Comedy Bang Bang, a weekly podcast where he interviews today’s funniest and most interesting comedians. The 60- to 90-minute interview process is not your traditional interview talk, with the show adopting an open door policy, which means all sorts of odd personalities and characters can stop by at any time and join in on the conversation. Most of the conversation circles around the comedian and the current events in his or her life, but Aukerman also indulges them to play games and participate in all sorts of odd but hilarious activities.

 

11. How Did This Get Made?

Revenue: $7,300 per episode Listeners: 170,500 downloads per episode

How Did This Get Made? is a podcast hosted by Paul Scheer, Jason Mantzoukas, and June Diane Raphael. The show welcomes a new guest each week as they deconstruct and mock horribly made films. The trio and current weekly guest also try to deconstruct movie plots and try to debunk reviews of online users in their "Second Opinions" part of the show. Scheer and Mantzoukas are comedians and actors best known for their roles in the comedy series The League, while Raphael is an actress, comedian, and screenwriter best known for her work in Burning Love.

 

12. Hollywood Babble-On

Revenue: $9,150 per episode Listeners: 150,000 downloads per episode

Hollywood Babble-on is a weekly podcast hosted by filmmaker Kevin Smith and actor Ralph Garman. Each week the duo talk about the latest news among celebrities, trending topics and movies. The show was previously featured on Jon Lovitz Podcast Theater, but after a falling out with Lovitz, the pair ventured out with their own show. Hollywood Babble-on is a play on the phrase Hollywood Babylon, and it is released every Monday. The show has featured guests such as comedians Adam Carolla, Bill Burr, and Jay Mohr. Smith is known for directing and producing several movies and as a comic book enthusiast. Garman is known for his voice-over work and radio hosting for his show The Joe Schmo Show.

 

13. Entrepreneur On Fire

Revenue: $7,619 (daily audio-only podcast)

Entrepreneur on Fire, also known as EoF, is a weekly podcast hosted by entrepreneur and businessman John Lee Dumas. The daily show features Dumas as he talks to today's most successful entrepreneurs. His guests include Pat Flynn, Tony Robbins, and Tim Ferriss. These are just a few of more than 1,400 interviews that he has done to date. After an interview with various guests each day, the podcast also features a "lightning round," where Dumas extracts information, resources and actions that can be used by each listener to further their own business or endeavor. EOF was awarded among the best podcasts of iTunes in 2014. He is also one of the most influential voices in podcasting. Expect to see a lot more of Mr. Dumas in these lists.

 

14. Doug Loves Movies

Revenue: $7,000 per episode Listeners: 115,000 downloads per episode

Doug Loves Movies is a weekly podcast hosted by comedian Douglas ‘Doug’ Benson. The comedy show centers on Doug as he talks about one of his favorite subjects; movies. Each week, Doug welcomes special guest as they discuss his favorite movies, scenes, actresses and actors. Doug has hosted guests including Mark Wahlberg, Sarah Silverman, Patton Oswalt, Michael Sheen, and John Hamm. The podcast also regularly features a game called the Leonard Maitlin Game, wherein Doug reads movie reviews by Maitlin and his guests try to guess the movie. The podcast is recorded at the Upright Citizens Brigade Theater in Los Angeles. Doug is best known for his appearance as a contestant in The Last Comic Standing.

 

15. Bill Burr's Monday Morning Podcast