SERVICES
We design and implement a powerhouse of online marketing tools and services that will turn your business around.
We are not your average digital agency, while we have the creative skills to make your brand resonate with relevance and style – our core ability is to select, tailor and implement a range of online tactics in a concerted and measurable way to bring real change to your bottom-line.
GROWTH MARKETING
Paid Search/PPC/SEM
Your First Go-To Channel
Paid Search and Search Engine Marketing (SEM) target search engines as potent lead generators. Dr. Nick Chou is arguably one of the country’s top experts on getting results using these tools, and with 15 years of experience and a number of high-profile successes, he and his team are able to guarantee dramatic, profitable results.
Paid Social
Measurable Advertising Results
Facebook and Instagram, with over 2 billion users combined, cannot be ignored in your marketing mix. Take advantage of Facebook’s specific pay-per-click algorithms with Nick's specialized skill-set. Let us help your brand precisely target your audience using this powerful marketing channel.
Native Advertising
The New Content Marketing
Native ads are viewed 53% more than display ads and create an 18% increase in purchase intent. Since they look like editorial content, the key is to create highly targeted content for native ads so visitors stay engaged. Our team of writers is skilled at creating relevant and enticing content that provides value, not click bait.
SEO
Let Your Brand Be Discoverable
Ubiquitous, necessary and powerful: Search Engine Optimization (SEO) is offered by many, but mastered by few. A good SEO campaign is a delicate balance between hard tactics such as keyword usage and softer tactics such as offsite link building and content development. Rely on Nick and his team here to make the best recommendations for your brand, and then implement a campaign that fits your budget.
Social Media Marketing
Be More Relevant, More Often
Social media is a fast-paced, demanding online medium. It reaches billions of potential customers, and is, for certain types of brands, an absolute necessity. Generating relevant, targeted and continuously fresh content in the social media sphere and being able to respond tactically to events and trends is the keystone of our social media service.
Content Marketing
Content Is Still the King
Developing shareable, “sticky” content takes time and skill. Our team of writers understand that content must contribute to the overall marketing mix, by being consistently on-brand, 100% original, perfectly primed for SEO and instantly actionable over a number of platforms. All content types will be considered: blog articles, whitepapers, PDF guides, webinars, videos, and more.
Email Marketing
Tried and Tested Results
Although the email protocol is over 40 years old, it remains one of the most enduring, and ubiquitous products of the World Wide Web. Successfully navigate the often noisy and high-traffic world of email marketing by consulting with our experts. Email marketing remains a potent online channel, and can be source of great conversion for your brand.
Affiliate Marketing
The Power of the Crowd
Launching your own affiliate program or promoting other people’s products as an affiliate? You are covered. As one of the country’s most successful affiliate marketers, Nick Chou leads a strategic team that will offer you unique insights into this dynamic and sometimes chaotic industry.
PR
Exposure Plus Credibility
A successful PR strategy has three components. First, build relationships with reporters ahead of time. Second, pitch to smaller media outlets first. Third, bundle milestone announcements together. Our team has been practicing this proven PR strategy for years and we can help you get the publicity you deserve.
Community Building
Build Your Tribe
What do Harley-Davidson, Wikipedia, reddit, and Yelp have in common? They have all built a strong community among their customers. Lean on our expertise to build your "tribe." We'll help you grow your community, foster connections among members, and maintain community quality through strict guidelines.
Business Development
Create Win-Win Partnerships
Close the deal with your next strategic alliance with us. We'll make sure your strategic partnerships align directly with your company's strategy, product and distribution milestones, and traction goals. We will also help build a pipeline of potential partners and constantly work on closing deals.
Event Marketing
Find Customers Face to Face
Trade shows, conferences, meetups... Each has its own playbook and Nick and his team have mastered them all. Rely on us to identify promising events, schedule meetings and dinners with key players, and "steal" the show at your booth. You can also delegate your whole event to us.
DESIGN & BRANDING
Logo Design
Be Immediately Recognizable
Logos and app icons are necessary communication tools that capture the essence of you brand in a single graphic sign. Deceptively simple, logos take many hours of dedicated graphic design work, and require creative teams to immerse themselves in the brand. Good logos are recognizable, unique and simple.
Graphic Design
Why Not Also Be Beautiful?
From book covers to printed material and infoproduct covers our team of internationally-sourced graphic designers have between them many years’ of experience across a variety of media to deliver graphic design that not only attracts attention, but converts to sales.
Website Design
Designed to Impress
Many of Nick’s business tutorials say, “Have a killer presentation.” Your website, in many cases, is the face of your business. It must have strong and clear messaging, attractive design and above all, it must lead the audience towards conversion in a simple, persuasive and logical way.
Ecommerce Store Design
Storefronts That Work
Selling items online requires a very specific design strategy. While off-the-shelf options are useful, if you need a system with both a great back-end management system, and a front-end user experience that distinguishes your products, and leads to swift purchase decisions, then you need a bespoke design.
CONSULTING
BUILD YOUR BUSINESS
Business Strategy
Start Right
Let Nick Chou help build your business right from the get-go. Decide on the right business model and define strategies regarding product, pricing, competition, branding, go-to-market (GTM), and growth. Nick will also help you clarify your business objectives and charter out a plan to meet them.
Fundraising
Get the Capital for Survival
Running out of cash is one of the main reasons startups fail. Through his endeavor to raise money for his own companies and for entrepreneurs he worked with at Supercharge Blockchain, Nick connected with hundreds of angel and VC investors. Work with Nick to raise money for your startup.
Ecommerce
Start Selling Today
Selling online has never been easier. Success in this sector requires a strategy that cuts through the clutter, targets specific audiences and produces products and messaging that are relevant and persuasive. Nick has many years of experience successfully selling everything from stationery to books online, and is ready to help.
Information Product
Share Knowledge and Profit
Information products include online products such as e-books, online tutorials and video series as well as packaged content of all of the above. With three successful information products of his own, Nick leads a team of infoproduct specialists who will guide you on the content and marketing of your product for the very best results.
Product Strategy
Launch a Product People Love
Product strategy turns your company vision into a product roadmap. After launching 8 businesses, Nick fully understands the process to develop an effective product strategy. Work with Nick to zero in on your target customers, positioning, competitive strategy, product roadmap, and go-to-market plan.
GROW YOUR BUSINESS
Marketing Strategy
Find out the Who, Where, & How
An effective marketing strategy defines who your customers are, where to reach them, and how to convert them. Nick Chou has generated over $20 million from 16 of the most effective marketing channels. Work with Nick on your marketing plan with clearly defined goals and timelines.
Growth Strategy
Acquire Users With Low Budget
Growth marketing is first a mindset, then a toolkit. It can be from product development, market development, market penetration, or diversification. Thus it's a collective effort among team members. Let Nick help you deploy unconventional growth strategies and tactics.
Sales Funnels
Move in the Right Direction
A sales funnel is a journey that takes a potential customer through indiscernible psychological phases, which graduate consumers from mild interest to buying enthusiasm. There are specific tactics and methods to designing sales funnels. Let Nick and his team design an ideal persuasion environment for you.
CRO
Turn Traffic to Sales
Getting traffic to your site is only step one. Step 2 is to convince them to take action. After working with dozens of clients on conversion rate optimization, Nick has learned one needs to adopt a data-driven method and a people-driven method. Work with Nick to turn your hesitant visitors to happy customers.
Lead Generation
From Interest to Delight
Great lead generation uses mutually beneficial techniques to warm visitors to your site, turning first-time visitors into warm prospects. This is part psychological part technology. In essence, we will help you design efficient lead generation funnels that constantly feed hot leads into your sales funnel.
Paid Search/PPC/SEM
From Intent to Purchase
Google is the first marketing channel nearly every company should test first. It's the world's most efficient advertising platform to test messaging and offers, and to identify your target customers. After running PPC campaigns for over 14 years and generating millions of dollars in sales for clients, Nick is ready to help you conquer the Google search game.
SEO
The Most Cost-Effective Channel
...if you do it right. Search Engine Optimization is hard. There're over 200 factors Google considers in its complex ranking algorithm. Competition is fierce as bigger players pump out articles every day. Let Nick show you how to win the SEO fight by leveraging the right content strategy and backlinking strategy. Even better, he will show you how to create high-quality content without breaking your bank.
Paid Social
Win With Targeting & Messaging
Running Facebook Ads is like flying an airplane: there are so many moving pieces and it's guaranteed to be overwhelming when you start. After managing Facebook campaigns for some of the most innovative tech and e-commerce startups, Nick has distilled the process to a repeatable 2-step system. Let him help you carve out your Paid Social marketing plan today.
Affiliate Marketing
Launch, Recruit, Train, Support
Want an army of affiliates promoting your business? First, you need to define the commission structure, affiliate selection criteria, and affiliate guidelines. Then decide if you want to run it in house or list it on an affiliate network. The biggest challenge is to recruit high-quality affiliates. Let Nick help you guide through the process. Save time and money in building your affiliate program so you can focus on building your business.
Content Marketing
Knock 'em Dead With Content
The days of tricking Google with 300- to 500-word blog articles are long gone. Today, it's all about delivering relevant, high-quality, valuable content right when your prospective customers want it. Nick and his team have been creating content since 2003: blogs, videos, podcasts, webinars, whitepapers, courses, and books. Work with us to knock out your competition with awesome content.
Email Marketing
Master the Cash Printing Machine
Deservingly, email marketing is nicknamed the cash printing machine. It's, however, challenging to do it right. There's content creation. There is segmentation. There is automation. After doing email marketing for all 8 of his own businesses, and working on the email marketing campaigns for over 20 clients, Nick will show you how to build a lead magnet, segment your list, and create enticing emails your subscribers want to open.